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“The Secret to Attracting Thousands of Loyal Customers and Ranking High in the Search Engines . . . With or Without a Website!”

Man Diagnosed With Diabetes Now Makes a Full-Time Living Writing About the Disease…On His Blog!

How You Can Attract More Customers and Rank High in the Search Engines Through the Power of Blogging…

Caroline Melberg

From the Desk of: Caroline Melberg, Blogging Consultant

Dear Business Owner,

It sounds incredible, but it’s absolutely true.

After being diagnosed with Type 2 Diabetes, Ken Savage decided to learn all he could about the disease . . . and share that knowledge with other diabetics.

So he created a blog and started sharing news about the disease and the various treatment options he discovered. Later, he included advertising on the site to earn a little extra money. Now he makes $40,000 a year—a respectable full-time income—just from advertising on his blog!


And he isn’t the only one . . .

Allison Nazarian, founder of a small copywriting and marketing firm, decided to start a company blog to share marketing advice and news on the latest trends in the industry.

Over time, Allison has increased the number of visitors to her Website from 100 per month before the blog, to over 150,000!

Before starting her blog, most of Allison’s business came through word-of-mouth, while only 1% came through her Website. Now over 25% of her new business comes from her Website, and she has increased sales 18% from last year.

If they can do it, so can you . . .

Every day, businesses large and small are getting more customers and ranking higher in the search engines with or without a Website . . . by blogging. And the best part is you can too!

Unless you’ve been living in a cave for the last few years, you’ve probably at least heard of blogging.

But if you think it’s just some Internet fad . . . or a self-indulgent activity for wannabe writers with too much time on their hands, you’re wrong!

Blogging is the next big thing in Internet marketing

According to the ad industry trade magazine Ad Age, “there are roughly 15 million active blogs currently read by 57 million people”.

According to the blog search engine Technorati, the “blogosphere”, the part of the Internet made up of blogs, doubles every 320 days! That means around 1.4 new blogs are created every second!

“…this is not a passing fad that can be ignored.”
--Michael Gartenberg, Jupiter Research Analyst

Why You Need A Business Blog

In other words, blogging is big business. And whether you’ve been on the Internet for a while, or you don’t even have a Website yet, you need to have a blog. Here’s just a few reasons why:

  • Establish yourself as an expert. Writing articles on your blog gives you expert status in the eyes of your prospects.
  • Announce new products and services, and sell them right away. In the old days, you’d send out a direct mail campaign, place expensive ads, and wait months for the checks to roll in. With a blog, telling your customers about your latest offering—and then selling it to them—takes only a few hours!
  • Easier to set up than a Website! You can have a blog up and running in as little as a few minutes.
  • No technical expertise required. Unlike a Website, you don’t need to know HTML or a bunch of fancy programming languages. If you can type, you can blog.

And The #1 Reason to Have a Business Blog…

All those reasons I mentioned above are important, but they’re not the most important.

The biggest benefit to having your very own business blog is that it can . . .

Make Google Fall In Love With You!

Translation? Increased search engine ranking.

That’s right. Because each blog post adds new content to your Website, it causes the search engines to update their records with your Website information more often, giving you higher placement on the major search engines!

That way, you can rank on page one on Google or any other search engine for the keywords you want to be known for!

You see, if you want to be found online, you need to be on the first results page in Google, preferably within the first 6 listings.

The further down the list your site appears, the less likely it will be that someone will click over to it. And if you get beyond page 2 or 3 of the listings, forget about it! Nobody’s going to know you exist.

But don’t worry. Ranking high on Google isn’t as hard as it sounds . . . and I’m here to help you.

My name is Caroline Melberg, founder of Small Business Mavericks. I’ve been blogging since July of 2006.

I’ve taught over 75 small business clients how to launch successful blogs—everyone from catalog companies to online retailers to consultants and freelancers.

And I’ve put that expertise into a new system that will show you how to harness the power of blogging for your business.

In Biz Blogging Basics: Your DIY Kit to Successful Business Blogging, you’ll learn how to create your own search engine-optimized blog in minutes, using a FREE blogging tool called WordPress.

I’ll be honest with you. There are other products out there that can show you how to create an effective, compelling blog.

But Biz Blogging Basics is the ONLY system that focuses on showing you how to create a blog that will get you ranked high in Google and the other major search engines for your select keywords—while giving you all the basics you need to create a blog that gets your business noticed and attracts customers.

You’ll learn:

  • The 2 types of blogs you can set up. Page 16.
  • How to choose your blogging “voice”. Starts on page 18.
  • Don’t want to write it yourself? Hire a “ghost” blogger. Page 21 shows you how.
  • 8 Questions you must answer before building your blog. Page 23.
  • How to choose an effective domain name. Page 28.
  • 5 things to look for in a blog hosting provider—and an exclusive list of our preferred hosts. Starts on page 29.
  • Why you should stay away from blog-hosting sites like Blogger and Typepad. The answer’s on page 32.
  • How to organize your blog so the search engines can find it. Page 40.
  • 13 proven ways to avoid the dreaded blogger’s block! Starts on page 42
  • The secret to creating blog posts the search engines will love. It’s on page 47.
  • Everything you need to know about promoting your blog. Starts on page 52.
  • How to get your blog known all over the Internet by syndicating it. Page 62.
  • How to turn your blog into a money-making machine! Page 68.
  • How to determine your blog’s ROI. Page 70.
  • And much, much more!


Plus, you’ll also get 11 step-by-step tutorial videos (a $99 value) that will show you in detail how to do many of these tasks, including how to register your domain name on GoDaddy.com, how to install WordPress, how to analyze your blog’s stats using Google Analytics, specifically how to create optimized blog posts that turn your blog into a search engine magnet … and much more!

It’s like having a trained blogging professional working right next to you, showing you exactly what you need to do, what steps to take – and in which order – to create, launch and maintain your own successful business blog.

Who Is This For?

Biz Blogging Basics is for anyone . . . any company—large or small—that wants to grow their business, rank high in all the major search engines, and drive more traffic to their Website.

Biz Blogging Basics is ideal for:

  • Small business owners who want to avoid the expense of creating a full-blown website.
  • Medium-sized business owners who want to gain an edge over their competitors.
  • Coaches, consultants, and other entrepreneurs who want to rank well in the search engines in a competitive environment.
  • Authors with or without a Website who want to promote their books.
  • Copywriters—promote your services and learn to write optimized blog posts for your clients!
  • E-bay sellers—blogs are a super easy way to promote your E-bay items for sale!
  • Anyone who wants to avoid the frustration of trial-and-error blogging, and launch their blog right the first time!
  • ANYONE who needs to drive more traffic to their Website!

My Own Results…

When I started experimenting with my own blog, I discovered that the many benefits of having a blog—becoming known as an expert, building a relationship with your customers, and all the rest paled in comparison to the benefits of using your blog to improve your search engine ranking.

And through a lot of trial and error, I’ve discovered what works…and what doesn’t!

For example, thanks to blogging, for the keyword phrase “Minnesota Internet Marketing” we moved up from ranking #38 (where nobody would ever find us) to ranking #4 and #6 on Page 1 in Google!

For the keyword phrase “Small Business Marketing Minnesota” we went from ranking somewhere after page 10 to ranking #1, #2, and #3 on Page 1 of Google.

We even beat out the United States Government’s Small Business Association site—all because of the search engine optimization techniques we put into place on our blogs!

But don’t just take my word for it!

Here’s what a few very happy clients had to say about my teaching:

 

So Easy, Even A “New-bie” Can Do it!”

 

"Our blog has been a great tool for keeping our customers up-to-date on what’s going on with PillowGram. We just launched in July of last year, so we’ve had lots of new additions that we want to keep our customers updated on, and posting to our blog is so much quicker than updating our website. Our blog is so easy to use, I just enter the information like I would in a Word document or an e-mail, click “publish” and it’s on the Internet, available for everyone to see. I was worried that it would be too complicated for me to figure out, but Caroline’s instructions were so clear and easy to follow, even a computer “new-bie” like me can do it!”

 

Nancy Sundeen
Founder & President, PillowGram
www.pillowgram.biz


“We’re On Page One of Google!”

Since launching our blog in September of last year, we have seen dramatic results in terms of search engine optimization for our primary keyword (Wayzata dentist).  By following Caroline's blogging advice, we’ve gone from hardly ranking at all, to ranking in positions # 1, 2, 3, 4, 6 AND 10 on the first page of Google!”

Brian Denn
Office Manager, Wayzata Dental
www.wayzatadental.info

“I’ve Already Launched My Blog!”

 

First let me tell you how much I got out of Biz Blogging Basics. It completely exceeded my expectations. I hope you know that you are not only knowledgeable on the subject, but a good teacher. I have coached trainers for years and done it myself. You have some very great techniques that seem to come naturally. Your course is clear and down to earth, making it easy for me to understand and implement. I’ve already launched my new blog!

 

Myrna Marofsky
Founder & President, Wise Packs
www.travelprincess.info

I now know exactly what to do to launch my blog!”

“The material in BizBloggingBasics is succinct, well-organized, and compelling. This course demystified technology for me, and gave me achievable, step-by-step guidelines that will help me find new customers, make my own service offerings more attractive, and drive new revenue for my company.”

—Janet Roper, Founder & President
Janet Roper, Animal Communicator
www.janetroper.com

“Our Blog Differentiates us from our Competitors”

We would never have successfully launched our blog without Biz Blogging Basics. I learned from this course how important links are for search engine optimization, and was able to use our blog as a value-add for our members, as every time they post to our blog, they create a new link back to their own website. This helped us set our company apart from our competitors.”

Lorna Slott, Co-Founder
Club W.O.W.
www.clubwowltd.info

 

Biz Blogging Basics is the only system that shows you how to rank high in the search engines. Without high search engine ranking, the fanciest blog on the Internet won’t get your business noticed.

Best of all – our simple, step-by-step instructions mean you don’t have to be a computer genius to understand it. Forget trying to launch a blog yourself through trial-and-error. Biz Blogging Basics saves you time, money – and frustration!

OK, Caroline. I’m Convinced.

So How Much
Is This Gonna Cost Me?

I’m glad you asked! Now, keep in mind, this is the same information that led The Wall Street Journal to interview me on blogging for search engine optimization:

Search engines rank blogs with fresh content higher
than ones that are rarely updated, says Caroline
Melberg, president of Melberg Marketing Inc., an
online-marketing firm in Wayzata, Minn. So the higher a
blog is ranked, the greater the chances of consumers finding it, she says.

Caroline Melberg

As quoted in:

Blog it and They May Come, The Wall Street Journal, August, 2007

And it’s also the same information I teach in my One-on-One Blogging Classes that I charge my clients $450 to attend.

But I’m not going to do that to you. I’m even offering you a special deal if you order right now!

LAUNCH SPECIAL: Get Biz Blogging Basics for just $97!

To celebrate the launch of Biz Blogging Basics, and to make sure as many people as possible can take advantage of this opportunity to grow their business, I’m giving everyone a chance to grab it early at a $52 discount, but only for the next few days. After that, the price will increase to its normal level of $149 and stay there!

All Right, Caroline. You Talked Me Into It.

What? You want me to sweeten the deal even more? OK, then. You’ll also get four free bonus reports!

Bonus #1: Special Report: “Top 10 Blogging Mistakes To Avoid When Starting Your Business Blog”(a $47 value)

In this free report I reveal the top ten mistakes newbie bloggers make that cost them months of growth.

You’ll learn:

  • How blogging about the latest fads can cost you readers…and business.
  • Why you shouldn’t use pay-per-click (PPC) advertising on your blog.
  • The one thing you need to do to each and every post to make sure the search engines can find them. Leaving out this step will cost you readers.
  • And much more!

Bonus #2: Special Report: “WordPress Plug-Ins You Shouldn’t Blog Without” (a $47 value)

In this information-packed, free report, I’ll share with you links to all the best WordPress plug-ins that will maximize the usefulness and profitability of your blog.

And guess what? Every last one of them is free!

You’ll get:

  • 2 plug-ins that will make your blog look great.
  • 6 powerful little spam-killers to make your blogging headache free.
  • 7 plug-ins that help you promote your blog content.
  • And a whole lot more!

Bonuses #3 and #4: Two custom WordPress templatesoptimized for the search engines (value priceless!).

No blog is complete without an intriguing, professional look. That’s why I’ve had these two WordPress templates made up for you.

You’d have to pay a designer hundreds of dollars to create an optimized WordPress blog template. You’d also spend dozens of hours scouring the Internet looking for just the right free template for your business.

These free templates I’ve included will save you the trouble!

And just to show you there’s absolutely no risk whatsoever on your part, I’m also backing it with my . . .

90 Day, 100% No Holds Barred, Money Back Guarantee

Try Biz Blogging Basics for a full 90 days, and if the lessons it teaches don’t help you create a blog that brings you more traffic and gets you top ranking on the major search engines, just email me and I’ll give you a full refund, no questions asked. The e-book, video tutorials, and all the bonuses are yours to keep.

How easy is that?

Biz Blogging Basics is the only blogging system that shows you how to create search engine-optimized blogs using the free blog software WordPress.

When you place your order, you’ll receive your own unique password that will give you complete access to the entire Biz Blogging Basics Kit, including:

  • The 74-page Biz Blogging Basics E-book
  • The 11 Step-by-Step Biz Blogging Basics Video Tutorials
  • FREE Report: Top 10 Mistakes to Avoid When Starting Your Business Blog
  • FREE Report: WordPress Plug-ins You Shouldn’t Blog Without
  • 2 FREE, optimized WordPress Themes, created exclusively for Biz Blogging Basics Clients

PLUS … One additional special bonus!The Biz Blogging Basics E-book is filled with examples of successful blogs, step-by-step blogging instructions, and my tips that I’ve learned the hard way (through trial and error) – so you don’t have to!

While an E-book is nice (as you will have it in your hands immediately after you order), if you’re like me, you like to have a manual that is THIS valuable in hard copy, so you can read it wherever you want and take notes in it.

Other programs of this type make you print out your e-book to have a hard copy, but I’m not going to do that. When you place your order, I will also be putting a printed, hard-copy version of the Biz Blogging Basics E-book in the mail to you too – an added bonus, included with your purchase!

Don’t miss out on all the search engine optimization benefits, traffic and profits you can pull in with your very own blog. I promise you, your competitors won’t!

Get in the blogging game now before they do!

 



To Your Blogging Success,

 

Caroline Melberg

P.S. Are you ready to take your business to the next level? Try Biz Blogging Basics: Your DIY Kit to Successful Business Blogging for a full 90 days. If you aren’t satisfied for any reason, you may request a full refund, no questions asked. The e-book, videos, two bonus special reports, printed hard-copy book and the two customized WordPress templates are yours to keep. Order now, and you’ll get the complete system for just $97! Order now


Caroline Melberg
Melberg Marketing

1161 Wayzata Blvd. E. Suite 246
Wayzata, MN 55391
952-473-1007
www.SmallBusinessMavericks.com
www.Melberg.com


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